‘Fans For Life’ Fanbase Builder Service Launches
Born from a genuine passion for music and a profound understanding of the music industry's dynamics, Stampede's new managed service, ‘Fans For Life’, is poised to be a prolific promotion solution for bands and music artists seeking to cultivate a dedicated and thriving fanbase.
Recognising the challenges that emerging and established musicians face in today’s digital landscape, Stampede Press has drawn from their extensive experience to craft an innovative service that harnesses the power of advanced targeting and advertising methods combined with evergreen and cutting edge promotion solutions.
Fans For Life’s mission is crystal clear: to create strategic and impactful experiences that resonate with specific fan bases, effectively transforming potential fans into lifelong advocates for the bands and artists they love.
At the heart of Fans For Life is Stampede’s CEO/Founder Rob ‘Bobby’ Town, a musician of over 30 years with a proven track record in the music business both on stage and behind the scenes. Joining the core team is Peter Moore, an artist veteran professional of the music industry for over 10 years.
Rob says, “Since inaugurating Stampede Press in 2012 I’ve long harboured the conviction that musicians need to grasp the intricate tapestry and shifting landscapes of the music industry and understand business better without it tainting artistry passion. The modern industry’s dynamic nature, ceaseless in its evolution, ought to inspire musicians not hinder them, and invite artists to embrace the possibilities with confidence not fear. Fans For Life consummates this vision, and my alliance with Peter ushers in a vista of tangible triumphs. Peter and I have known each other for a long time now through our work together and through this, forged a true relationship of trust and admiration that’s extremely strong and effective in business. His passion, impressive track record, and forward thinking is symbiotic to mine whilst bringing new ideas to the table. It’s moments like this that cement true paths to success because our visions co-align with drive, passion and pragmatism when it comes to balancing art with essential business smarts in order to succeed.”
Peter Moore is no stranger to Stampede Press, having worked with Rob on a number of music projects dating back to 2015. Peter says, “I’m incredibly excited about our new venture, Fans For Life, and the immense potential it holds for artists. It’s a true game-changer, a service built by artists for artists, designed to create meaningful connections with fans, collaborating closely with Rob from Stampede Press. Rob’s expertise and passion for music promotion align perfectly with my vision, ensuring that bands will receive unparalleled support in growing their fan bases. Together, we’re set to revolutionise how artists engage with their audiences and pave the way for a more authentic and impactful music industry.”
Rob continues, “With the advent of Fans for Life musicians have an authentic opportunity to immerse themselves in a results driven managed service that can work wonders for GREAT music. Fans For Life not only forges robust fanbases but also adeptly navigates multifaceted modern day challenges faced by bands and artists. It’s an all-encompassing, effective, exciting and ultimately real music promotion solution that can take pressure off musicians’ shoulders. This is a genuine moment to learn from mistakes and successes of the music industry and better understand what can be done to avoid common pitfalls.”
Town enthuses, “The cornerstone of Fans For Life is to deliver great music experiences directly into the ears and eyes of specific fans during a time where there’s never been more entertainment choice for consumers. We see this as an incredible opportunity to grow awareness, focus and activation and to give Press and Media outlets GREAT reasons to get excited about bands that go beyond the usual release campaign cycle. With so much music being released, world beating songs are very likely being passed by and unnoticed by fans, and bands feel under pressure to roll out new material far too often without giving great songs a fair chance to reach wider audiences. We believe that bands and artists need to reevaluate their promotional strategy when it comes to building their fanbase and presence in the music industry. NEW is important but if a music artist has fantastic tracks in their back catalogue, technology enables us to reignite past materials and put them in front of big audiences in the best possible way. Modern day musicians need to shift working within a business model that came to prominence in the mid 20th century and begin to plan in a non linear, innovative manner. Fans For Life will help musicians step out of the shadows of what they think the norm is and realise the true potential that’s available to them.”
In essence, Stampede Press states that Fans For Life is for musicians, artists and bands that wish to spend less time in the cogs of the music industry digital machinery, make better use of their song catalogues, be consistently prolific whilst deepening their connections with fans and focusing more on being creatives. However, the issue for many musicians who are overwhelmed with the online promotion options on offer will be who can they trust?
“Great value and wellbeing is central to Stampede Press. Both Peter and myself have experienced the sharp end of the spear of the music industry and we remain authentic in our approach to informing and educating musicians about the truth. We’ll be launching a series of free informative and educational assets starting with the ebook ‘50 ways to grow your band’s fanbase’ that everybody will have the opportunity to gain access to. These key assets offer musicians practical solutions for their journey based on our experiences as successful music artists, industry professionals and myself as a qualified music industry educator. My time at WaterBear – the College of Music teaching university students about the industry and digital culture cemented my vision as there’s never been more artists wishing to be musicians and they need to know what’s ahead for them once the passion goes beyond hobbyist and the safety net is removed”, Town advises.
“In an industry ripe with promises and false starts, Stampede Press stands as a beacon of reliability. I’ve experienced this first hand working with Rob over the years, as have many others. We are excited to offer music artists a service that not only works, but works wonders. With Fans For Life, musicians can expect a journey marked by genuine growth, resonating connections, and an unparalleled level of support. It’s not just about attracting fans; it’s about fostering a community that sustains and thrives”, concludes Moore.
About Stampede Press
Stampede Press is a dynamic music promotion agency specialising in delivering exposure for alternative, hard rock and heavy metal bands. We are committed to elevating your group’s visibility to new heights within the fiercely competitive music industry.
Managed by musicians and music business owners with proven track records and qualifications in the music industry and education sectors; we help bands get their music seen and heard whilst professionally guiding musicians into getting the most out of their digital profiling. Our long term targeted promotion strategies can lead to increased visibility, fanbase growth, and revenue generation for bands with serious aspirations.
Rob Town MA
Previously a member of successful British rock group Panic Cell, as a musician Rob has toured the world and shared stages with the likes of Metallica, Papa Roach, Alice in Chains, Alice Cooper, Disturbed, Skindred and many more. He’s played Download Festival multiple times, as well as Bloodstock, Wacken, SXSW and other prolific media events. Through Stampede Press, Rob has worked with artists such as Terrorvision, Toby Jepson, Wayward Sons, The Virginmarys, Skid Row and Winger, as well as helped raise the profile of breaking bands like South of Salem, King Kraken, She Burns Red, Häxan, Krysthla and many more. A qualified music industry professional with a Masters Degree in Music Industry Innovation and Enterprise (having studied at WaterBear – the College of Music, as well as being a tutor to BA students), he has strong desire to inform musicians about balancing art with business whilst sustaining a healthy wellbeing. Rob continues to strive to be valued as one of the most trusted and honest people in the music business.
Peter Moore
With a decade-long legacy as the captivating frontman of Anti-Clone, Peter Moore has not only delivered his powerhouse vocals to the band’s unique sound but has also honed his expertise in promoting music and fostering genuine fan connections. Sharing stages with renowned acts like Skindred, Mushroomhead, and Dope, Moore’s dynamic stage presence reflects his profound understanding of what bands truly desire—a fervent and loyal fan base. Now collaborating with Rob from Stampede Press UK with Fans For Life, an artist-driven venture, Moore’s journey comes full circle as he channels his extensive experience into redefining music promotion. A visionary figure who seamlessly blends his role as a frontman with that of a strategic promoter, stands as a testament to the fusion of passion, authenticity, and the art of cultivating lasting fan relationships in the ever-evolving realm of music.
BAND SERVICES
This post was published on 23rd August 2023 and filed in these categories; Music Promotion Advice, Promotion Services, Stampede Press.